#347: Turning Email into a US$225M Business that Changes the Game for Business Owners
Social media algorithms control your audience. Email lets you take back that control.
Tyler Denk, founder of Beehiiv, an email newsletter platform that has scaled to a US$225 million valuation in just four years, shares his journey from building Morning Brew (sold for US$75 million) to launching Beehiiv.
He unpacks why email newsletters remain one of the most powerful and underutilised tools for building loyal audiences and generating consistent revenue.
Whether you’re a business owner, content creator, or just curious about the future of digital marketing, this episode is packed with insights that could change how you think about audience growth forever.
03:00 – Tyler’s early life, school, and becoming an entrepreneur
19:10 – Leaving startups for YouTube Music & Google
29:54 – Why algorithms, not followers, control your audience
33:20 – What Beehiiv can do for content creators and businesses
42:23 – How to write email newsletters that people actually open
49:42 – Email vs. WhatsApp for audience engagement
54:57 – Getting your emails into inboxes, not junk folders
1:02:37 – Turning an email newsletter into consistent revenue
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Unscripted with Spencer Lodge
Join Spencer Lodge as he connects with the most fascinating personalities on the planet. From Tony Robbins and Marisa Peer to a NASA astronaut, a former mafia boss and a North Korean defector, Spencer interviews everyone from the world’s most popular experts to ordinary people with extraordinary stories and remarkable achievements.
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