Small Town Billionaire: How John Bragg Built 3 Empires [Outliers]

One man controls half the world's wild blueberries, built North America's largest private telecom, and did it all without ever leaving his hometown of 1,100 people.

In this episode, we decode the counterintuitive playbook of patient capital, rural advantage, and why Bragg's refusal to sell a single share made him unstoppable.

My interview with John (#204) was the class. This is the homework.

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Approximate Timestamps:

(00:00) Introduction

(02:09) Part One: The Renegade’s Choice

(23:47) Part Two: Eastlink

(41:16) Part Three: John Bragg: Serial Entrepreneur

(52:15) Epilogue: The View from Oxford

(54:34) Reflections / Afterthoughts

(58:00) John Bragg’s Lesson

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The Knowledge Project with Shane Parrish

Master the best of what other people have already figured out. Each week, I learn from the best so you can apply their insights to your life. No fluff, no filler, just timeless conversations that make you smarter.

Including guests like Naval Ravikant, Dr Andrew Huberman, Tobi Lutke, Patrick Collison, Bill Belichick, Bruce Flatt, Daniel Kahneman, Codie Sanchez, Ryan Holiday, Esther Perel, and more.

Our Outliers series features: Anna Wintour, James Dyson, Estee Lauder, Henry Singleton, and more.

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