36. Stepping Into Visibility, Reading the Room, and Why Leadership Isn't About Being Perfect | Cam Fink

36. Stepping Into Visibility, Reading the Room, and Why Leadership Isn't About Being Perfect | Cam Fink

Dig Deeper · 2025-09-08
50:36

What if the very thing that makes you uncomfortable about being seen is exactly what's holding you back as a leader?

Today I'm walking by the ocean and sitting in a Wellington playground with Cam Fink, a videographer who's spent years on the other side of the lens, observing what happens when leaders step into visibility.

We explore why being comfortable on camera isn't really about cameras at all – it's about your willingness to be authentically seen. Cam shares what he's learned about energy, presence, and human connection from filming thousands of people, and why the skills that make you compelling on video are the same ones that make you an engaging leader.

Whether you're leading a team meeting or recording your first LinkedIn video, this conversation will change how you think about showing up authentically in any situation where you need to influence and inspire others.

Cam Fink is a videographer, director, and the creator of the brilliantly named course "Be Less Shit on Camera." He's also my go-to person for helping me feel comfortable and confident whenever there's a camera pointed in my direction.

Timestamps:

(00:00) - The Need for Human Connection

(06:02) - The Role of Energy in Leadership

(17:47) - Visibility and Connection in Leadership

(24:51) - Shifting from Bystander to Activator

(32:11) - Embracing Authenticity and Vulnerability

(36:12) - Navigating Negative Feedback and Self-Perception

Other references:

Santo, Sam and Ed's Cup FeverSanto CilauroThe CastleThought Leaders Business SchoolPeter CookMatt ChurchCol FinkTony WilsonSimon Dowling

You can find Cam Fink at:

Website: https://www.camfink.com/

LinkedIn: https://www.linkedin.com/in/camfink/

Course:

Dig Deeper

There's no one way to lead. Yet we need to find a way. Our own way. And it can be hard to get right. As we find our way to lead it can be useful to listen to how others found theirs.

Each fortnight, I’ll share a rich, unhurried conversation with someone who’s leaned into and learned from the challenges of leadership, change, and life while staying true to themselves.

You'll get to experience me doing what I do best: asking the surface-piercing questions to help people see what they couldn't see before. Including you.

Learn more about my courses and get more resources at https://www.digbyscott.com/

And follow me on LinkedIn here: https://www.linkedin.com/in/digbyscott/

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