S3 Episode 5 - Steve Muturi Founder of Ni Wakati Sports Africa on the Power of Emerging Grassroots Sports in Kenya
In this episode of the 5Thread Podcast, I’m joined by Steve Muturi, founder of Ni Wakati Sports Africa. Based in Nairobi, Steve is building opportunities for young people in Kenya through grassroots and emerging sports, from jump rope and dodgeball to esports and freestyle trampolining.
We talk about:
*Why access to play is a right, not a privilege
*How grassroots sport can be more innovative and dynamic than traditional systems
*The challenges and opportunities of second-hand clothing markets in Africa
*Turning denim waste into sustainable dodgeballs
*Creating entrepreneurial and digital skills pathways through sport
*The power of partnerships to scale impact
Steve’s passion is contagious, this episode is a reminder of how powerful grassroots innovation can be in breaking down barriers, creating joy, and opening up career pathways for young people. For more information follow Steve via Linkedin or via Instagram niwakatisports
5THREAD Podcast
Welcome to the 5 Thread podcast, where each series we unravel the intricacies of a specific topic by talking to 5 industry experts to gain different perspectives and Insights. I'm your host Joanna Czutkowa CEO of 5THREAD, and in each instalment, we'll dive deep into the world of sports apparel, guided by the voices of industry experts.
In our inaugural series, we're shining a spotlight on five remarkable women who are redefining the game in sports apparel. These women aren't just chosen for their expertise, but also for their honesty and unique perspectives.
Not only do we discuss the sports industry and their perspective on sports apparel I also dig into what motivates them as change makers and as advocates of sustainability.
So join us as we hear insights and stories you won't find anywhere else. Whether you're a seasoned professional or simply curious about the inner workings of the sports apparel world. This is the 5 Thread podcast, where every thread tells a story.
- No. of episodes: 21
- Latest episode: 2025-10-04
- Arts Sports Fashion & Beauty
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